TRACKING & PRIVACY
Cookie Policy
Effective Date: October 2026
Valley Insurance INC & Valley Retirement Solutions
Overview:
This Cookie Policy explains how Valley Insurance INC (“we”, “us”) uses cookies and similar tracking technologies (including web beacons, pixels, and local storage) when you visit valleyinsuranceinc.com.
1. What Are Cookies?
Cookies are small data files placed on your computer, tablet, or smartphone when you visit a website. They are widely used by website operators to make websites work efficiently, remember your preferences, and provide analytical and advertising reporting.
2. Types of Cookies We Use
A. Strictly Necessary & Functional Cookies
These cookies are essential for you to navigate our site, fill out multi-step quote forms, and use secure areas. Without these cookies, essential website functionality cannot be provided.
B. Performance & Analytics Cookies
These cookies collect aggregated, anonymous information about how visitors navigate our website—such as which pages are visited most often and if visitors receive error messages. This data helps us improve site responsiveness and design.
C. Advertising & Conversion Tracking Cookies (Meta Pixel)
We partner with third-party digital advertising networks—principally Meta Platforms, Inc. (Facebook and Instagram). The Meta Pixel places a cookie on your browser to measure ad campaign efficiency, track conversion actions (such as quote submissions), and ensure our advertising reaches individuals interested in insurance products.
3. Meta (Facebook) Pixel Disclosure
Our website uses the Meta Pixel (Pixel ID: 1573334307569361). When you perform certain actions on our website (such as viewing a product page or submitting a quote request), this information is communicated to Meta. Meta may combine this data with your Facebook or Instagram profile in accordance with Meta’s Data Policy.
You can learn more about how Meta uses data collected through business tools by visiting Meta’s Privacy Policy.
4. How You Can Control & Opt Out of Cookies
You have the right to decide whether to accept or reject cookies. You can manage your preferences through the following methods:
- Browser Settings: Most modern browsers allow you to modify cookie settings to alert you when a cookie is placed, delete existing cookies, or block cookies entirely. Check your browser’s help menu (Chrome, Safari, Edge, Firefox) for instructions.
- Meta / Facebook Ad Settings: You can manage or disable interest-based ads on Meta by visiting your Facebook Ad Preferences.
- Industry Opt-Out Tools: You can opt out of interest-based advertising from participating companies via the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI).
5. Updates to This Cookie Policy
We may update this Cookie Policy periodically to reflect changes in the cookies we use, regulatory requirements, or operational practices. The updated version will be indicated by the “Effective Date” at the top of this page.
6. Questions?
For any questions regarding our use of cookies or tracking technologies, please contact us: